Open Services Innovation


Last 13th June Claudio Loccioni, Director of Loccioni humancare, namely a business unit of Loccioni Group, was invited at the presentation of the book Open Services Innovation, written by Henry Chesbrough, Professor and Executive Director of the Centre of Open Innovation University in Berkeley, California.

Loccioni humancare was mentioned as  a case of innovation. One of the major and crucial aspects permitting to gain the label of “Open Innovation” is the change from manufacturing to innovation; and this is what Loccioni Group experienced lately.
The concept of Customer Experience become thoroughly important. With regard to this, humancare team started organizing APOTECACommunity: a project aiming to join every hospital which enjoy the use of APOTECAchemo system. Subject for discussion, during these meetings, is mainly the re-engineering of processes through the sharing of best-practice, hints and examples suggested by the protagonists of the hospital sector, a sector always known as very conservative.

Not only does the Community touch upon themes concerning APOTECAchemo System, but it deals also with topics related to processes. The aim is to confront each other and share the knowhow in order to develop new business opportunities, increasingly built for people and their own needs. The “Human Being” is the target of both present and future activities and goals.

Ilaria Capua Director of the Department of the Istituto Zooprofilattico Sperimentale delle Venezie, Carlo Luzzato General Codirector of Ansaldo Energia, Francesco D. Sandulli Professor at Complutense University of Madrid, Roberto Siagri President of Eurotech and Claudio Loccioni Head of Loccioni humancare, took part to the meeting headed by Emil Abirascid (Director of the review Innovazione) and organized by the Istituto di Management Scuola Superiore Sant’Anna and Intesa San Paolo. H. Chesbrough, in his last book, depicted these people and companies, in that, lately, they distinguished themselves for an innovative approach to the market.

H. Chesbrough presented his work and explained that, within a company, it is fundamental to decide and act with a view to the Customer Experience; it is crucial to identify the usefulness of the offers that are destined to the client, just as it is crucial to create a network of products and service.

The meeting has been the best opportunity to share experiences, intrinsically different but harmonious at the same time.

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